CALIFORNIA BAPTIST UNIVERSITY ANNOUNCES PARTNERSHIP WITH ADIDAS
5/29/2018 8:00:00 AM | Baseball, Cheerleading, General, Men's Basketball, Men's Cross Country, Men's Golf, Men's Soccer, Men's Swimming and Diving, Men's Track, Men's Water Polo, Softball, Women's Basketball, Women's Cross Country, Women's Golf, Women's Soccer, Women's Swimming and Diving, Women's Track, Women's Volleyball, Women's Water Polo, Wrestling, Swimming and Diving, Dance, Cross Country & Track
RIVERSIDE, Calif. — California Baptist University and adidas today announced a new multi-year partnership in which the Portland, Ore., based company will be the official athletic footwear, apparel and accessory brand of the Lancers.
"The Lancer family is excited to partner with adidas," said Dr. Micah Parker, Director of Athletics. "It's important that our student-athletes are provided with the very best in apparel and shoes. They have committed to help us in our transition to division one and we were thrilled they wanted to be a part of what we are growing in the Inland Empire."
With the new deal, adidas will supply the Lancers with uniforms, apparel, footwear and accessories for all 20 intercollegiate athletic teams through the 2022-23 season. Adidas will also provide apparel, accessories and footwear for all coaches and athletic department staff.
"Our mission is to help athletes perform better and we'll bring our newest and most innovative high-performance products, along with our creativity and collaborative efforts to the Lancers over the next five years," said, Jim Murphy, director of NCAA Sports Marketing at adidas America. "As the Creator sports brand, we look forward to partnering with California Baptist University Athletics and help them execute their mission to reflect a philosophy of excellence both in the classroom and in athletic competition and strive to win championships."
adidas is a global designer, developer and marketer of athletic footwear, apparel and accessories with the mission to make all athletes better. adidas is the official uniform, footwear and apparel provider for more than 100 collegiate programs including Arizona State, Georgia Tech, Indiana, Kansas, Louisville, Miami, Mississippi State, Nebraska, North Carolina State, Rutgers and Texas A&M. adidas has marketing agreements with the National Football League (NFL), National Basketball Association (NBA), Major League Baseball (MLB), National Hockey League (NHL), and Major League Soccer (MLS).
"The Lancer family is excited to partner with adidas," said Dr. Micah Parker, Director of Athletics. "It's important that our student-athletes are provided with the very best in apparel and shoes. They have committed to help us in our transition to division one and we were thrilled they wanted to be a part of what we are growing in the Inland Empire."
With the new deal, adidas will supply the Lancers with uniforms, apparel, footwear and accessories for all 20 intercollegiate athletic teams through the 2022-23 season. Adidas will also provide apparel, accessories and footwear for all coaches and athletic department staff.
"Our mission is to help athletes perform better and we'll bring our newest and most innovative high-performance products, along with our creativity and collaborative efforts to the Lancers over the next five years," said, Jim Murphy, director of NCAA Sports Marketing at adidas America. "As the Creator sports brand, we look forward to partnering with California Baptist University Athletics and help them execute their mission to reflect a philosophy of excellence both in the classroom and in athletic competition and strive to win championships."
adidas is a global designer, developer and marketer of athletic footwear, apparel and accessories with the mission to make all athletes better. adidas is the official uniform, footwear and apparel provider for more than 100 collegiate programs including Arizona State, Georgia Tech, Indiana, Kansas, Louisville, Miami, Mississippi State, Nebraska, North Carolina State, Rutgers and Texas A&M. adidas has marketing agreements with the National Football League (NFL), National Basketball Association (NBA), Major League Baseball (MLB), National Hockey League (NHL), and Major League Soccer (MLS).
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