Provider Food Service Selected for Athletic Partnership
6/21/2017 9:22:00 AM | General
RIVERSIDE, Calif. — California Baptist University announced its continuation of an athletic marketing partnership with Provider Contract Food Service (a subsidiary of Preferred Hospitality, Inc.), marking another Cornerstone-level partnership for the new 5,050-seat Events Center.
"We are excited about our continued partnership with Provider Contract Food Service," said Dr. Micah Parker, Director of Athletics. "Provider has been a longtime and loyal partner, growing alongside CBU. As the No. 1-ranked college food services provider for California in 2016, and the exclusive food-service provider on campus, they do an incredible job in creating amazing culinary experiences for the entire university."
Provider Contract Food Service is the exclusive food-services provider for CBU with several on-campus dining locations, including the Alumni Dining Commons, Wanda's, Brisco's, Chick-fil-A, El Monte Grill and Foodology.
"We consider it a great honor to be partnering with CBU's new Events Center," said Rodney Couch, President, and CEO of Preferred Hospitality, Inc. "We will continue to support CBU and provide their raving fans with the highest quality concessions in the Inland Empire. This is an extension of our deep commitment to the entire University and our local community. We are thrilled to be a part of this exciting time by participating in the expansion of CBU."
Provider handles concessions at Lancer athletic events, providing fans fuel to cheer on CBU.
"Rodney has been an instrumental partner for the University and Lancer athletics," said Micah Fuller, Associate Athletic Director. "His commitment to providing the highest quality food is an important part of our guest's experience in the new Events Center. Provider will be offering amazing signature food items."
